MISSION STATEMENT
I bring the most value to organizations that are in need of instructional design and/or multimedia development expertise, either in a production role or in a management capacity.
I have the skill set, experience, and business acumen to lead large, high-volume development teams and the technical knowledge to be an effective conduit between production teams (instructional designers, multimedia designers, pre-production personnel, etc.). I am a problem-solver and solutions engineer.
While I have the demonstrated leadership experience in e-learning (instructional design and multimedia development), education, and people management experience, what sets me apart from other candidates is my people-centered personal service mindset in everything I do. I understand service– "everyone is a customer" (every individual, whether a colleague or a client). I then strive to exceed their expectations and provide them with a positive experience, in order for them to become “raving fans” of our team, brand, or organization. Within the same organization, it promotes an amicable inter-departmental collaborative spirit. Outside the organization, it produces repeat customers and strong advocates for the brand.
This personal service approach is critical to any successful organization. It is what I would bring and promote within the teams I join or lead.
"How may I be of service to you?"
Creative, innovative, and results-oriented e-learning professional with a diverse repertoire of skills.
4+ years of experience in people management (senior and middle management), supervising both in-office and remote personnel.
11+ years of experience in instructional design, e-learning development, Learning Management Systems (LMS), training, peer mentoring, program management, and team management.
19+ years of experience in eLearning development software, multimedia, HTML/CSS web development, UX/UI interface design, subject matter expert consultations, presentations, and project management.
With strong interpersonal and problem-solving skills, diligence, meticulous work ethic, strategic thinking, emotional intelligence (EQ), and personal service approach, has garnered the support of and commendations from supervisors, colleagues, program directors, and faculty alike. Consistently assigned to high-stakes projects. Proven ability to effectively utilize available resources to meet or exceed customer and organizational expectations.
Husband, Father (boys, ages 9, 7, and 2), and currently a Senior Learning Experience Designer leveraging extensive past experience as a senior-level Multimedia Manager, Instructional Designer, and eLearning Multimedia Developer.
CREDENTIALS
ORIGINS
I developed an affinity for the Internet and web design in the mid-90s as a teenager after realizing the impact globally-connected computers could have on the spread of information and facilitate education around the world. Regardless of potential detractions (primitive web design, varying devices, users with differentiating technological aptitudes, users with physical and mental limitations, etc.), I realized the World Wide Web had endless potential and was a medium I could influence.
The son of both a blue-collar artist and college professor, design and education are hard-wired in my DNA.
Nowadays, I'm motivated to work with highly-skilled multidisciplinary teams in developing innovative and enlightening learning products. I enjoy the challenge of developing modes of learning and intuitive outside-the-box solutions that utilize ever-evolving technologies, via intuitive page layouts, prototypes, efficient workflow models, and visual storytelling, just to name a few.
MOTIVATION
The mainspring of my professional career as an instructional and multimedia designer is the learner, because in that learner I see myself and others who simply want to better their lives through knowledge. Knowing that my efforts would directly impact someone's ability to better grasp a learning concept, expand their skill set, graduate, grow professionally, advance in their career, and/or open doors that would've otherwise been unaccessible – that's my "Why."
"People don't buy WHAT you do, they buy WHY you do it."
Simon Sinek
ADDITIONAL INSIGHT
LANGUAGE COMPREHENSION
English (fluent), Spanish (conversational)
SOFTWARE
Adobe (Photoshop, Illustrator, Acrobat Pro, Premier Pro, After Effects, Dreamweaver, Captivate, Connect), Apple (Keynote, Numbers, Pages, Logic Pro), Articulate Storyline, Articulate Rise, Blender, Camtasia, Microsoft (Word, Excel, PowerPoint, Outlook, SharePoint), Jing, Tumult Hype 4 Professional, Webex, Zoom
MISCELLANEOUS
Agile/Scrum Methodology, Adult Learning Methodologies (ADDIE, Dick & Carey, UbD), andragogy, pedagogy, ADA/508/WCAG 2.1 for accessibility, AR/VR (Augmented Reality/Virtual Reality), three.js, AR.js, 3D modeling, andragogy, pedagogy, change management, digital storytelling, gamification, Learning Management Systems (Canvas, D2L, Moodle, Sakai, Angel, Blackboard, Edmondo), Content Management Systems (CMS), web development (HTML5, CSS3, Responsive Web Design, WordPress), UI/UX Design
PERSONAL SERVICE APPROACH
To me, personal service is the difference between someone forgetting about you the minute the interaction or transaction is over, and that same person becoming a raving fan that keeps returning back to become a loyal customer for life.
In the teams I lead, I instill in them to approach each in-person and virtual interaction with that personal service mindset every day.
"Do unto others as you would have them do unto you."
The Golden Rule
This personal service approach also extends to how I manage my team members. I ascribe to the Servant Leadership philosophy, as I believe a successful team operation is achieved by:
"People won't care how much you know until they know how much you care."
Theodore Roosevelt
and
"A good leader builds a culture of service. A leader's job is not to do the work for others, it's to help others figure out how to do it themselves, to get things done and to succeed beyond what they thought possible."
Simon Sinek
CONFLICT RESOLUTION
Interpersonal conflicts are natural and inevitable. When a conflict or disagreement arises, my approach involves:
Consider...
"Be the change you want to see in [your organization]."
Mahatma Gandhi
and
"If possible, so far as it depends on you, live peaceably with all."
In instances within interdepartmental interactions where processes are not being followed or conflict is present, instead of approaching the situation with a punitive mindset toward the offending party, approach the situation with a healthy dose of goodwill and benevolence. A sample of responses:
From experience, simply taking the time to briefly meet individually with those we are experiencing an issue with has resulted in a positive outcome and mutual understanding. Sometimes it's simply an issue of miscommunication (due to the meaning of our message potentially getting lost due to the limitations of e-mail, instant messaging, or other virtual interactions).
HIRING MINDSET
In hiring new team members, as well as training or goal-setting existing personnel, I prioritize versatility in skill set. As the variety of content/assets our teams create are many, having team members with a wide range of abilities allows them to successfully meet the production demand (instead of having idle or underperforming team members due to lacking the skill needed to meet the demand of the specific task requested).
This approach to hiring impacts loyalty and engagement into our team, the larger organization, as well as the work we do:
"The goal is not just to hire people who need a job, it's to hire people who believe what you believe" (organizational goals and values). "If you hire people just because they can do a job, they'll work for your money. But, if you hire people who believe what you believe, they'll work for you with their blood, sweat, and tears."
Simon Sinek
MEETINGS
Keep the attendee list as short as possible.
When creating meeting invites, include a bulleted list of the agenda items and any supporting documents, to allow attendees to prepare and have the proper context of what will be discussed.
Stick to the established agenda – i.e. avoid deviating with tangental discussions and/or additional items to discuss during the meeting. If necessary, schedule a follow-up meeting to address those peripheral topics that arose.
In consideration for the next meeting colleagues are scheduled to attend, plan to wrap-up any meeting discussions 5-minutes earlier than the meeting end-time.
DECISION-MAKING
When encountering a decision without an obvious answer, always first refer to any established standard, process, or policy (ex: Learning Experience Design course development process, company policy, Multimedia Asset Request form intake process, etc.).
I believe one of the biggest mistakes a manager can make is simply not making a decision at all when one is warranted. It would be more acceptable in making a decision that was a mistake (and learning from it), than making no decision at all. When approaching a decision, I gather as much insight and data as possible, review historical notes, consult with my chief advisors, and then make the decision that's in the best interest of the organization. Also, I empower my team members to make decisions as well, when appropriate. If a process can be improved, we explore it.
I am a life-long learner that constantly transports myself into each student's or client's unique perspective during the design process. Simply put, "I put myself in their shoes."
DESIGN MODELS
ADDIE, Dick & Carey, UbD (Understanding by Design).
"[Every project should] start with a strategy. Basically prioritizing people, putting the human experience at the beginning of the design process."
Ilse Crawford
DESIGN PROCESS
With each iteration/course revision cycle, aim to improve the learner experience and engagement. Throughout the process, utilize a quality assurance standard/rubric such as QM (Quality Matters) to ensure holistic course quality.
"I believe technology should never impede the learning experience, but instead always facilitate it or enhance it."
11+ years of advanced experience in the following Learning Management Systems (LMS):
PHILOSOPHIES
I derive greater design inspiration from the audience I'm creating for than from any creative guru, design magazine, blog, or work of art. This is due to my strong belief that the user experience and/or learning experience should be accessible and intuitive to everyone, regardless of age, technological aptitude, or physical/mental impairment. Being mindful of others is a critical component of my design process, which is why I incorporate ADA/Section 508/WCAG 2.0 Accessibility Standards and focus group testing in my process (as applicable). For the design to be successful, the experience must be inclusive.
"Design is not just a visual thing. It’s a thought process. It’s a skill. Ultimately, design is a tool to enhance our humanity. "
Ilse Crawford
A design problem has no single right answer, which is why I explore different approaches, research best practices, create prototypes, and list out the pros/cons to arrive at the ideal solution or experience. I am also very practical. Does it "look" right? Does it "feel" right? Design is a toolset, not the end result.
"Form and function are one."
Frank Lloyd Wright
TYPES OF DELIVERABLES
Storyboards, workflow maps, sitemaps, wireframes, infographics, templates, foam structures, drawings, sketches
TOOLS UTILIZED
Photoshop, Illustrator, Dreamweaver, Fireworks, Sketch, video editing software, ruler, pen, paper, crayons, LEGOs, whiteboard, sand box, molding clay
RELEVANT EXPERIENCE
Prototyped, then designed several LMS front-end templates; Able to and have created deliverables based off of pre-made templates and program HTML/CSS from scratch
COMPUTER OPERATING SYSTEMS
Highly proficient in both Apple OSX and Windows platforms
CURRENT RELATED INTERESTS
Project Management Professional (PMP) certification, responsive web design, augmented/virtual reality, wearable technology (smart watches and fitness trackers), analytics
Kaplan North America
Senior Learning Experience Designer
November 2019 – Present
Bisk Education
Senior Manager, Multimedia
October 2017 – October 2019
Highlights
Pearson Embanet
Senior Instructional Design and Development Analyst
March 2011 – October 2017
VIViiiD Imagination Labs
Co-Founder, Freelance Project Manager
March 2002 – Present
Jewish Academy of Orlando
Asst. Director of Technology
February 2006 – October 2010
Apple Computer, Inc.
Apple Campus Representative, University of Central Florida
January 2005 – February 2006
FACULTY
SUPERVISORS
COLLEAGUES
© 2016-2022 Roberto W. Lo Presti // All Rights Reserved.